A large, multi-corporation entity was spinning off a new agriscience company. Six business lines were driving key initiatives critical to spin. Agility came onboard to support the Transformation Office. We assessed change communication readiness of each business line and created a strategy to drive detailed communication planning and implementation.

The Challenge 

Identifying Change Communication Readiness Gaps

After two years of ramping up, the organization was only seven months to spin-off.  A change communication readiness assessment revealed that business lines were at varied levels of preparedness. Business lines needed to better understand the people receiving the information — what people needed to make the transition. They also needed a plan for working in unison to:

1. Develop consistent messaging
2. Deliver and track communications via a standardized process.

Actions & Deliverables

Filling Change Communication Readiness Gaps

• Developed and presented a change communication approach
  • Change communication governance plan
• Initiated brainstorming sessions to identify and assess stakeholders on a compressed timeline
  • Stakeholder analysis
• Prioritized stakeholders to determine level of effort required to guide key stakeholder groups into the new operating state
  • Power/influence grid
• Developed communication processes
  • Release protocol
  • Review and approve process
  • Communication delivery process

Results

• Unification of business lines by enabling:
  • Shared vision
  • Standardized processes
  • Open communication
  • A safe environment for working across business lines
• The institution of a clear, structured path forward supported by:
  • Guidance – Standardized content development guidelines
  • Measurement – Stand spin progress dashboard for executives template
  • Sustainability – Top change snapshot for people leaders prototype

Client: Agriscience Company Spin-Off

Service: Change Management

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